Garden Product of the Year 2025

Elmia Garden proudly presents the winner of the Elmia Garden Award – Garden Product of the Year 2025: Weibulls Peat-free Seed Soil 18l, KRAV® from Evergreen Garden Care (formerly Econova). The peat-free seed soil is a long-awaited addition to the market for bag soils where we have previously only seen peat-free planting soils. Evergreen Garden Care sheds light on an important topic and gives the consumer the opportunity to grow peat-free from seed to finished plant.

– “Winning Garden Product of the Year is a strong confirmation that we are on the right track with our Weibulls offering. It is a great team that has worked on the project and today I share the joy with all my hardworking colleagues, says Joel Bråthén Product Portfolio Manager at Evergreen Garden Care.

Read more about the product and see the Jury’s motivation here